SHOP! LE SALON 2027

Description

SHOP! Le Salon is the premier French trade exhibition dedicated to point-of-sale marketing solutions, retail design, and brand activation. It serves as a vital meeting point for brands, retailers, and communication agencies looking to enhance the customer experience. The event showcases the latest innovations in permanent and temporary POS advertising, commercial furniture, digital signage, and shopfitting. With a focus on sustainability and digital transformation in retail, the salon provides a comprehensive overview of the tools and strategies needed to optimize physical retail spaces and drive consumer engagement in an evolving omnichannel landscape.

Exhibits

200 expert exhibitors showcasing permanent and temporary POS displays, retail furniture, shopfitting solutions, lighting, and digital retail tools.

Activities

A series of high-level conferences, the prestigious Shop! Awards ceremony, thematic workshops, and guided innovation tours.

Speakers

Industry leaders from major retail brands, marketing experts, and design specialists discussing retail trends and consumer behavior.

Demos

Live demonstrations of smart retail technologies, interactive digital displays, and eco-designed merchandising materials.

Accessibility

Located at Paris Expo Porte de Versailles. From Charles de Gaulle Airport, take RER B to Denfert-Rochereau, then Metro Line 6 to Pasteur and Line 12 to Porte de Versailles. Tramways T2 and T3a also serve the venue.

Exhibitor Count

200

Expected Attendance

15000

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