PROWINE SHANGHAI 2026

Description

ProWine Shanghai is the premier international trade fair for wines and spirits in mainland China. As a satellite event of the world-renowned ProWein Düsseldorf, it serves as a vital gateway for international producers to access the Chinese market. The event features a comprehensive showcase of boutique wines, craft spirits, and global brands, fostering high-level networking between international exhibitors and Chinese trade buyers, including importers, distributors, and retailers.

Exhibits

International pavilions, boutique wineries, craft spirits, organic wines, and sake producers from over 30 countries and regions.

Activities

Masterclasses led by Masters of Wine, industry forums, wine tastings, award ceremonies, and specialized seminars on market trends.

Speakers

Renowned Masters of Wine, professional sommeliers, industry analysts, and leading trade consultants from the global wine community.

Demos

Live tasting sessions, sensory workshops, and product launches showcasing new vintages and innovative spirit production techniques.

Accessibility

Located at the Shanghai New International Expo Centre (SNIEC). From Pudong International Airport (PVG), take the Maglev to Longyang Road or Metro Line 2. The venue is accessible via Metro Line 7.

Exhibitor Count

800

Expected Attendance

27000

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