INTERCHARM 2027

Description

InterCHARM is the largest perfumery and cosmetics exhibition in Russia, the CIS, and Eastern Europe. It serves as the primary business platform for the beauty industry, bringing together manufacturers, distributors, salon owners, and beauty professionals. The event showcases the latest innovations in professional cosmetics, hairdressing, nail services, aesthetic medicine, and spa treatments. It provides a unique environment for networking, discovering market trends, and establishing international partnerships within the rapidly evolving beauty sector.

Exhibits

Showcases professional cosmetics, aesthetic medicine products, hairdressing equipment, nail design tools, spa furniture, and perfumery from hundreds of international brands.

Activities

Features professional championships, masterclasses by celebrity stylists, business conferences for salon owners, and intensive educational workshops on beauty trends.

Speakers

Industry leaders, top dermatologists, marketing experts in the beauty sector, renowned makeup artists, and business consultants specialized in salon management.

Demos

Live demonstrations of advanced anti-aging treatments, innovative hair coloring techniques, permanent makeup application, and new hardware cosmetology devices.

Accessibility

The event is typically held at Crocus Expo. From Sheremetyevo Airport (SVO), take the Aeroexpress to Belorussky Station, then the Metro to Myakinino station (Line 3), which has a direct exit to the venue. Driving is accessible via the MKAD (65-66 km).

Exhibitor Count

1100

Expected Attendance

65000

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