BRITISH TOURISM & TRAVEL SHOW 2027

Description

The British Tourism & Travel Show is the premier trade event for the domestic tourism industry in the UK and Ireland. It serves as a vital meeting point for tour planners, group travel organisers, coach operators, and travel agents looking to discover new destinations, attractions, and tour packages. The event showcases the best of British and Irish tourism, offering a comprehensive platform for networking, sourcing inspiration for itineraries, and staying updated on industry trends through a dedicated seminar program.

Exhibits

Over 200 exhibitors including regional tourism boards, major attractions, heritage sites, hotels, and transport providers from across the UK and Ireland.

Activities

Networking sessions, business meetings, and a Keynote Seminar Theatre featuring industry experts discussing the future of domestic travel.

Speakers

Industry leaders, tourism analysts, and marketing experts providing insights into travel trends, group booking behaviors, and legislative updates.

Demos

Interactive displays of new booking technologies, virtual tours of attractions, and regional food and drink tastings from various destinations.

Accessibility

Located at the NEC Birmingham. By air: Take the Air-Rail Link from Birmingham Airport to Birmingham International station. By train: Direct services to Birmingham International. By car: Access via M42.

Exhibitor Count

250

Expected Attendance

3000

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