ABF FRANCHISING EXPO 2025

Description

ABF Franchising Expo is recognized as the largest franchising exhibition in the world, organized by the Brazilian Franchising Association (ABF). Held annually in São Paulo, the event serves as a massive marketplace for entrepreneurs looking to invest in proven business models. It features hundreds of brands across diverse sectors including food, education, health, beauty, and services. The expo offers a comprehensive platform for networking, business matchmaking, and professional development through its extensive program of free lectures and specialized thematic spaces like the Micro Franchise area and the Startup pavilion.

Exhibits

Over 400 brands showcasing franchise models in food, cosmetics, education, logistics, and retail technology, including a dedicated Micro Franchise area.

Activities

Franchise Knowledge Arena featuring free lectures, business matchmaking sessions, networking workshops, and the ABF Congress.

Speakers

Industry leaders, successful franchisors, legal experts in franchising law, and market analysts from the Brazilian Franchising Association.

Demos

Live operational demos of store layouts, interactive digital kiosks, and product sampling from various food and service franchises.

Accessibility

Located at Expo Center Norte, São Paulo. From Guarulhos Airport (GRU), take a taxi or app-based ride (approx. 30-40 mins). Public transport: Metro Blue Line to Portuguesa-Tietê station, then use the free shuttle bus.

Exhibitor Count

400

Expected Attendance

65000

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