Edition 2026
ISM Middle East 2026
Past edition
Koelnmesse GmbH
info@koelnmesse.deDate of the event
Dubai World Trade Centre (Dubai Exhibition Centre)
Sheik Zayed Road, Dubai, United Arab EmiratesFrequency
AnnualWebsite
https://www.ism-me.com/About the Event
Description
ISM is the world's largest and most important trade fair for sweets and snacks. Held annually in Cologne, it serves as the premier global platform for the confectionery industry, showcasing a comprehensive range of products including chocolate, sugar confectionery, biscuits, snack foods, ice cream, and trend-oriented snacks. The event brings together international market leaders and medium-sized enterprises with global trade visitors to discover innovations, network, and discuss the future of the sweets and snacks market.
Exhibits
Global manufacturers showcasing chocolate products, confectionery, biscuits, snack foods, trend snacks, natural snacks, breakfast snacks, and frozen confectionery.
Activities
Expert stages, innovation awards, guided tours focusing on sustainability and trends, networking events, and the ISM New Product Showcase.
Speakers
Industry experts, market researchers, and sustainability consultants discussing consumer behavior, supply chain resilience, and health-conscious snacking trends.
Demos
Live product tastings, new product launches, and interactive presentations of sustainable packaging solutions and innovative ingredients.
Accessibility
From Cologne Bonn Airport, take the S-Bahn line S13 or S19 to 'Köln Messe/Deutz'. By train, use ICE/RE services to the same station. By car, follow the green 'Koelnmesse' signs on the A1, A3, or A4.
Exhibitor Count
1400
Expected Attendance
30000
Location
Visitor Reviews
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