Edition 2026
BEAUTY WEST AFRICA 2026
BtoB Events Ltd
info@btob-events.comDate of the event
The Landmark Events Centre
Plot 2 & 3, Water Corporation Dr, Victoria Island, Annex, NigeriaFrequency
AnnualWebsite
http://www.beautywestafrica.comAbout the Event
Description
Beauty West Africa is the continent's premier professional trade exhibition for the beauty, cosmetics, and hair care sector. Held annually in Lagos, Nigeria, it serves as a strategic gateway for international brands to enter the West African market. The event connects global manufacturers with thousands of local distributors, retailers, and beauty professionals, facilitating high-level networking, product launches, and business partnerships across the regional beauty supply chain.
Exhibits
Over 250 exhibitors showcasing skincare, makeup, hair care, fragrances, personal care, and professional salon equipment from over 30 countries.
Activities
B2B matchmaking sessions, professional workshops, live hair and makeup competitions, and industry seminars focusing on import/export regulations.
Speakers
Industry leaders, regulatory experts from NAFDAC, successful African beauty entrepreneurs, and international brand ambassadors.
Demos
Live technical demonstrations of new aesthetic technologies, hair styling masterclasses, and product application showcases by global brands.
Accessibility
The event is held at the Landmark Centre in Lagos. From Murtala Muhammed International Airport, it is approximately a 45-60 minute drive depending on traffic. Taxis and ride-hailing services like Uber and Bolt are recommended. Public transport options include local buses to Victoria Island.
Exhibitor Count
250
Expected Attendance
5000
Ticket
Trade Visitor
- Free entry for verified beauty industry professionals, distributors, and business owners who register in advance.
Location
Visitor Reviews
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