Edition 2026

ISPO BEIJING 2026

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Past edition

Messe München GmbH
info@messe-muenchen.de
Date of the event
09 Jan 2026 11 Jan 2026
China National Convention Center
Guo Jia Hui Yi Zhong Xin, 塔院 Chao Yang Qu, Bei Jing Shi, China, Beijing, China
Frequency
Annual

About the Event

Description

ISPO Beijing is the leading multi-segment summer and winter sports exhibition in Asia. As the premier platform for the sports industry in the Asia-Pacific region, it showcases the latest innovations in outdoor sports, skiing, action sports, and camping. The event serves as a critical networking hub for international brands, domestic manufacturers, and retailers to explore market trends and establish business relationships in the rapidly growing Chinese sports market.

Exhibits

Showcases for outdoor gear, winter sports equipment, health and fitness products, manufacturing and suppliers, and sustainable textile innovations.

Activities

Industry forums, the ISPO Award exhibition, market insight seminars, matchmaking sessions, and trend forecast presentations for the upcoming seasons.

Speakers

Industry leaders from global sports brands, retail experts, market analysts focusing on the Asian sports economy, and sustainability advocates.

Demos

Live product testing areas, climbing walls, winter sports simulators, and technical fabric performance demonstrations.

Accessibility

Located at the China National Convention Center (CNCC). From Beijing Capital International Airport (PEK), take the Airport Express to Sanyuanqiao, transfer to Line 10 to Beitucheng, then Line 8 to Olympic Park Station. Taxis and ride-hailing services are readily available.

Exhibitor Count

500

Expected Attendance

30000

Location

Visitor Reviews

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